Raleigh Canine Consulting Logo

Date:
September 2023

Introduction

Raleigh Canine Consulting is a one woman owned dog training and boarding business based in Raleigh, North Carolina. The business is owned and operated by Logan Detweiler, an experienced dog whisperer (since dog trainer doesn’t do her justice).

Logan started Raleigh Canine Consulting back in late 2021 and created a simple, but temporary logo for herself. As time passed, she wanted something more sturdy that better communicated the true spirit of her business–that’s when Logan reached out to me. As with most of my clients, I take a very collaborative approach to these kinds of projects. Initially, she had no idea what she wanted until I presented her with a few concepts and slowly she began to communicate and provide small bits of feedback. You could see the light bulb go off in her, and in no time at all, together we created the concept you see to the left here.

The Initial Pitch

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